Ramli John
Product Consultant @ Delight Path
Ramli John is the founder of Delight Path and author of the bestselling book Product-Led Onboarding and Eureka: The Product Onboarding Playbook for B2B Companies. With 40,000 copies sold worldwide, his book has become the go-to guide for thousands of B2B leaders looking to build an onboarding strategy that turns their users into lifelong customers.
Ramli has worked with companies such as Zapier, Leadpages, Appcues, Vidyard, Bynder, and other fast-growing B2B companies to level up their onboarding experience.
Contributions
Why AI can’t replace product thinking (as told by 5 product experts)
Can AI replace product managers? We talked to product leaders from DemandMaven, RBC Borealis, and more to find out what AI can and can't do for PMs.
Oct 31, 2025